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How does Client Command compare to ignite

Edited

Lot of differences...

  • They have to have access to the dealership's DMS.

  • They build "ideal client profiles" from this data and 3rd party data overlays

  • Use this data to build a CONQUEST LIST OF TARGET CUSTOMERS

  • They monitor OFF SITE website activity and use this to trigger a "predictive index" on people LIKELY to be in market for vehicle that fits with Ideal Customer Profile

  • They run a VARIABLE EXPENSE ad campaign using display ads and email marketing to try and drive them to dealer's website

  • They charge dealers for BUYERS that CC "reached out to prior to purchase" as their "sales attribution" model